This week’s Throwback video features a 1981 Ford F-150 commercial where the company was bragging about two firsts – 21 mpg from a V6 half ton pickup and a new automatic overdrive transmission. In this day and age, 21 mpg is still a solid number for a V6 half ton pickup, but some drivers may not even be able to imagine a truck or car without an automatic overdrive transmission. Back in 1981, it was unusual enough that it was one of Ford’s key marketing points, as the F-150 was the only V8 truck to offer this back then.
Best of all, to show that the 1981 Ford F-150 with the V6 engine would smash the 21 mpg barrier, the company made this commercial with the fuel-friendly half ton pickup smashing through a wall. This has become a proud staple of pickup truck commercials over the past half century and even in the 1980s, when advertising took a great many odd approaches – the F-150 stuck with what worked best.
"Before I was old enough to walk, my dad was taking me to various types of racing events, from local drag racing to the Daytona 500," says Patrick Rall, a lifetime automotive expert, diehard Dodge fan, and respected auto journalist for over 10 years. "He owned a repair shop and had a variety of performance cars when I was young, but by the time I was 16, he was ready to build me my first drag car – a 1983 Dodge Mirada that ran low 12s. I spent 10 years traveling around the country, racing with my dad by my side. While we live in different areas of the country, my dad still drag races at 80 years old in the car that he built when I was 16 while I race other vehicles, including my 2017 Dodge Challenger SRT Hellcat and my 1972 Dodge Demon 340.
"Although I went to college for accounting, my time in my dad’s shop growing up allowed me the knowledge to spend time working as a mechanic before getting my accounting degree, at which point I worked in the office of a dealership group. While I was working in the accounting world, I continued racing and taking pictures of cars at the track. Over time, I began showing off those pictures online and that led to my writing.
"Ten years ago, I left the accounting world to become a full-time automotive writer and I am living proof that if you love what you do, you will never “work” a day in your life," adds Rall, who has clocked in time as an auto mechanic, longtime drag racer and now automotive journalist who contributes to nearly a dozen popular auto websites dedicated to fellow enthusiasts.
"I love covering the automotive industry and everything involved with the job. I was fortunate to turn my love of the automotive world into a hobby that led to an exciting career, with my past of working as a mechanic and as an accountant in the automotive world provides me with a unique perspective of the industry.
"My experience drag racing for more than 20 years coupled with a newfound interest in road racing over the past decade allows me to push performance cars to their limit, while my role as a horse stable manager gives me vast experience towing and hauling with all of the newest trucks on the market today.
